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Sway (Bar, Restaurant)

Picture of Sway in West End, London

61-65 Great Queen Street, West End, London, WC2B 5DA
Cuisine: European
Tel: 020 7404 6114 | Email to Sway | Transport: Covent Garden | Write review

Sway Review

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A man walks into a bar and buys a drink. The same man comes back to the same bar a few days later and buys another drink. Again, a third time, the man returns to the bar and buys yet another drink. The inquisitive barman finally breaks and asks, “Why iz eet (because the barman is obviously French) zatchu kip coming beck ‘ere? (At which point the barman decides to talk in an English accent) Is it the art deco appeal, or the waitress’ alluring foreign accents, or the near-legendary Martinis, or the white fluffy cloud feature hanging from the ceiling, or the aqua-marine and emerald tones of the rendered antique photos, or the lushness of the red carpeting in the basement, or the £3 Happy Hour cocktails, or that feeling of superiority as you ascend and descend the stairs outside, or the unusual mixture of hot young things that frequent the establishment, or perhaps its the interesting diagonal sinks in the toilet?”

To which the man replies simply, “No, I’m just an alcoholic.”

Ok so it might not be the funniest joke you’ve ever read but like I said to the chap who came to fix my washing machine this morning, “You’re not here to listen to my jokes.”

Not as ‘Top Shop’ as its little sisters The Loop and Strawberry Moons. Otherwise 7 out of 10
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Customer Reviews for Sway

Average (based on 6 votes): 6 Atmosphere: Value: Quality:

The following customer reviews are not endorsed by Fluid London and are simply those of users who wish to publish their independent experiences of Sway.

“Mixed reviews here...but don't let that SWAY you!! Lol !!”
Atmosphere: Value: Quality:
Lindon, Brighton (5 years 2 months 12 days ago)

“Dear reader, I deeply regret not checking this and other review sites before my wife and I made our arrangements for Sway. Sadly we were 'locked in' due to it being packaged as part of a hotel deal online. In one word: Awful. In more: We both found the service appalling, the staff seem new and confused, the food (can someone tell me please how you can really mess up cheesy garlic bread? It resembled plastic on balsa wood). It took thirty - THIRTY - minutes for this shambles of a starter to arrive and when we complained it was met with a curt 'Ok'. The lower stairwells smelt of sewage and the DJ (I use the term in the loosest possible sense) in the nightclub seemed to not so much be playing or mixing but rather talking to his girlfriend and ensuring the album 'Ministry of Sound Greatest Hits 2010' continues to spin. All in all it comes across as a racket intent on pumping out overpriced cheap food, expensive drinks and poor music. In short, the venue cares about one thing only, making money. Eric and Diane, Herts.”
Atmosphere: Value: Quality:
eric, hertfordshire (8 years 8 months 7 days ago)

“Very dissapointed. I booked in for a stag party to be told atthe door that we were a large group of men (dont say) and was told we were not allowed in. I have lost all my money and whole stag night was ruined”
Atmosphere: Value: Quality:
[ Unknown ], Maidstone (9 years 9 months 7 days ago)

Show all user reviews for Sway

“I often lunch here as the food is great and you're guaranteed a seat. Let down by the slow service.”
Atmosphere: Value: Quality:
Steve Molesworth, London (11 years 3 months 28 days ago)

“Booked as part of meal/theatre deal. Waited over 90 mins and only received starter (salad). Drinks came after starters. Asked 3 times to speak to manager, chased food 4 times. We were told that they had over-booked the restaurant but we would get our drinks free. Food was aweful and service ridiculous. No apology - had to try and find somewhere else to eat before showtime. Sadly we did not take the advice of the pre-cedding guests who told us not to bother. Take my advice and don't.”
Atmosphere: Value: Quality:
Natalie McCullough, Beckenham (11 years 9 months 6 days ago)

“I was in London on a weekend city break from Italy. I am originally from London and like to get back as much as possible. I had heard of Sway but had never gotten round to going. I went there on a Saturday night with a few friends and loved it. We managed to get there just before ten pm and missed the cover charge, which was a good start to the evening. The place was quite busy, but we didn't have to wait long at the bar. The staff were relaxed and seemed to be enjoying themselves. The best part of the night for me was the music. It was really funky house and the DJ in the main area knew what he was doing! All in all it was a great night (even though the next morning wasn't). I will definitely be going back there.”
Atmosphere: Value: Quality:
mario, pescara (12 years 8 months ago)

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Venue ID: 1209

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"Door staff are apalling, i turned up at 9pm on a weekday and the Eastern European doorman said they were closed despite bring clearly open, returned a month later at 7pm on a weekday and once again the..." Which venue is this?

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"Door staff are apalling, i turned up at 9pm on a weekday and the Eastern European doorman said they were closed despite bring clearly open, returned a month later at 7pm on a weekday and once again the..." Which venue is this?

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